A Call to Action is “Words in your marketing message that entice recipients to do something.”
Marketing messages are created for a response, wouldn’t you agree? I’ve noticed that sometimes when I write messages, I’m so excited about the information I’m about to pass along, that I forget the ‘call to action.’
My cyberspace friend, Shirley George Frazier of Solo Business Marketing, sent out a message today that really made me put on my thinking cap. The title of that message is How to Add an Automated Message with Every Mailing. What message is at the bottom of every message you send out, whether it’s emails, flyers, autoresponders or advertising?
I encourage you to get some wisdom today by reading this short but compelling message by Shirley today!
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[tags] Shirley George Frazier, Solo Business Marketing, Call to Action, Internet Advisory, Regina Baker, Automated Message[/tags]
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