Who’s Reading YOUR Message?

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Writing compelling content can sometimes be a challenge.  Trying to decide what works best for your readers by gaining their attention isn’t always easy!  But there’s ALWAYS a solution :)

For example, if you use an autoresponder, tracking system or blog to gauge who’s reading your messages, what would you say your click through ratio is?  Is it low, is it medium, is it high OR is it zero?

I always think, what would be the best ‘headline’ to use when sending a message to my readers?  What makes me open my email messages as well as blog notifications?